Bianca SurwiloBlockchain in Marketing: The Cookies SolutionWhile many people have been celebrating The Billionaires in Space Race, many more have been apathetic, even angry. While we watch Bezos’…2 min read·Jul 30, 2021----
Bianca SurwiloWhy OTT is about more than TVOTT (Over-the-Top) media is more than a TV streaming service technology, it’s evolving into a direct-to-consumer business model that could…3 min read·Jul 30, 2021----
Bianca SurwiloUnderstanding OTT AdvertisingMarketers are looking at streaming services wrong and I can understand why. With half the internet using ad-blocking technology and with…3 min read·Jul 30, 2021----
Bianca Surwilo3 Rules of Advertising in Video GamesFollowing the demise of the cruise ship, the buffet, and our collective social lives, COVID-19 forced consumers indoors and online. As…6 min read·Nov 20, 2020----